New cars are getting increasingly expensive, with the typical vehicle costing overflow $30,000.
That creates Audi’s move to lower prices on the refreshed 2020 A4 a surprising one.
Audi detailed the 2020 model’s changes and provided prices for every A4 trim.
The entry-level A4 40 minus Quattro all-wheel-drive drops to $38,395, down from $40,195. Prices include a $995 destination charge that hasn’t changed from last year either.
The Premium Plus trim is $400 cheaper at $41,995, but the Prestige model does get an increase.
It’ll cost $47,945 for 2020, up from $45,695.
Inching into the Premium Plus here reveals a $2,000 price drops, right down to $44,995.
Again, only the Prestige trim gets a price bump, but it only grows by $650.
The overwhelming majority of A4 models could also be cheaper, but there is a lot more gear on board.
Notably, the model gets the newest MMI Touch infotainment display that’s creeping into all-new Audi. A 10.1-inch screen sits within the center and Audi said it’s up to 10 times quicker than the outgoing system.
Also, new inside may be a standard heated driver’s seat for front-wheel-drive models and standard front sport seats for the Quattro models. Drivers will find added active safety features like a presence system to alert the driving force to a possible collision and blind-spot monitors as additional included gear.
On the surface, the visual changes end in a light look, but one that’s much more in line with the A6 and A7.
Each 2020 A4 gets standard LED lights now and therefore the front grille mirrors its corporate brethren better than before with a wider design.
It’s still a handsome sedan at the top of the day, and Audi said this update sees almost every exterior piece updated. As for A4 Quattro models, they get a sportier S line exterior package as standard.
Mild visual changes are present for the A4 All road and therefore the S4, too. Starting prices for both models will remain an equivalent, however.
What won’t change is the powertrain. While Europe dabbles with hybrid mills, the US is sticking to the familiar stuff. FWD A4 models still get a 2.0-liter turbo-four with 188 horsepower and 236 pound-feet of torque.
Getting into an A4 Quattro provides an influence increase to 248 hp and 273 lb-ft of torque from an equivalent engine displacement. A seven-speed automatic shuffles gears around.